adekSpo is born from a solid personal conviction that the event industry deeply needs a profound revitalization and more and effective support from technology.

The company outlines these statements and conclusions :

• the event medium needs innovation
• ... BUT innovation is a challenge because
  • company culture is too fixed to current business model

• disruptive technology is lurking around the corner
• visitors and customers have complete new set of expectations in
  • help and customer support

• BIG data is coming
• totaly altered behavior pattern in the purchase process
• relevancy
• brand value is replaced by brand meaning
• marketing's AIDA-principle is dead, long live marketing new style
• ...

My package of service include

Consultancy to organizers | Project management | Exhibitor training